Oura
Founded Year
2013Stage
Series D | AliveTotal Raised
$444.63MValuation
$0000Last Raised
$200M | 4 mos agoRevenue
$0000Mosaic Score The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.
+37 points in the past 30 days
About Oura
Oura focuses on health tracking wearables in the wellness technology sector. Its main offering is the Oura Ring, a smart ring that collects biometric data to provide insights into sleep, fitness, and stress. It was founded in 2013 and is based in Oulu, Finland.
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Oura's Product Videos
ESPs containing Oura
The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.
The digital biomarker monitoring market provides technology solutions that capture and analyze digital health data to assess and predict health outcomes. Utilizing devices and software that integrate into patients’ daily lives, these solutions monitor various physiological and behavioral indicators that serve as biomarkers for health conditions. This market includes mobile apps that track activity…
Oura named as Leader among 15 other companies, including Whoop, Huma, and AliveCor.
Oura's Products & Differentiators
Oura Ring
The smart ring that delivers personalized health data, insights, and daily guidance. With its advanced, research-grade sensors, Oura Ring packs state-of-the-art heart rate, heart rate variability (HRV), personalized temperature, activity, and sleep monitoring technology into a convenient, non-invasive ring — prioritizing both accuracy and comfort without compromise. Each day, these personalized health metrics are summarized into three scores: Readiness, Sleep, and Activity. Oura Ring is made from durable titanium with a scratch-resistant diamond-like coating and only weighs 4 grams. Oura has a monthly membership of $5.99/month (USD), which grants users full access to the Oura App for daily health insights, personalized recommendations, exclusive audio, educational videos, and more.
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Research containing Oura
Get data-driven expert analysis from the CB Insights Intelligence Unit.
CB Insights Intelligence Analysts have mentioned Oura in 12 CB Insights research briefs, most recently on Aug 21, 2024.
Aug 21, 2024
The clinical trials tech market map
Mar 28, 2024
The femtech market map
Sep 13, 2023
The mental health tech market map
Nov 11, 2022 report
How tech is making women’s healthcare more equitable and accessibleExpert Collections containing Oura
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Oura is included in 9 Expert Collections, including Direct-To-Consumer Brands (Non-Food).
Direct-To-Consumer Brands (Non-Food)
1,192 items
Startups selling their own branded products directly to consumers through owned e-commerce channels, rather than relying on department stores or big online marketplaces.
Unicorns- Billion Dollar Startups
1,270 items
Luxury Tech
419 items
Tech-enabled companies launching new luxury brands, as well as startups providing tech solutions to the luxury industry, including e-commerce tools, marketing, and more. While these companies may not exclusively target luxury companies, they have notable luxury partners.
Wellness Tech
1,370 items
We define wellness tech as companies developing technology to help consumers improve their physical, mental, and social well-being. Companies in this collection play across a wide range of categories, including food and beverage, fitness, personal care, and corporate wellness.
Digital Health 50
300 items
The most promising digital health startups transforming the healthcare industry
Smart Home & Consumer Electronics
1,234 items
This Collection includes companies developing smart home devices, wearables, home electronics, and other consumer electronics.
Oura Patents
Oura has filed 189 patents.
The 3 most popular patent topics include:
- wearable devices
- wearable computers
- smartwatches
Application Date | Grant Date | Title | Related Topics | Status |
|---|---|---|---|---|
8/24/2021 | 3/18/2025 | Wearable computers, Wearable devices, Cardiac arrhythmia, Mobile computers, Smartwatches | Grant |
Application Date | 8/24/2021 |
|---|---|
Grant Date | 3/18/2025 |
Title | |
Related Topics | Wearable computers, Wearable devices, Cardiac arrhythmia, Mobile computers, Smartwatches |
Status | Grant |
Latest Oura News
Mar 28, 2025
ガーミンがサブスク導入、月1180円の「Garmin Connect+」 1日の活動を通じて、Garmin Connect+は健康やアクティビティーのデータをもとに洞察の提供や提案を行い、さまざまな期間を対象にしたカスタマイズ可能なグラフやチャートを使って、進捗をより広い視点で把握できるようにする。 「Live Activity」機能では、リアルタイムの心拍数やペース情報をスマートフォンで確認できる。また、LiveTrack機能ではアクティビティーを開始したことを家族や友人に通知できるようになる。トレーニングプランの「Garmin Run Coach」または「Garmin Cycling Coach」では、教育的コンテンツや動画を含む追加の専門的ガイダンスを受け取れる。達成するとバッジを獲得できる、限定のチャレンジも開放される。 今回のGarminの取り組みは、テクノロジー業界がAIを活用して、ユーザーごとに最適化された体験を提供しようとする大きな流れの一環だ。WhoopやStrava、Ouraといったウェアラブル開発企業はすでにAIを使い、利用者のアクティビティーに合わせてトレーニングやサマリーを提供している。Oura Ringの場合、AIチャットボットが収集データの解釈を手助けする。サムスンやGoogleも同様にAIを活用した洞察に取り組んでいる。 Garmin Connect+の料金は月額6.99ドル（日本では1180円）、年額69.99ドル（日本では1万1800円）で、30日間の無料トライアルも提供されている。 ハードウェアからサービスへ 「他の多くの企業もウェアラブル製品にAIを取り入れつつ価格を抑え、より正確でパーソナライズされたサービスを追求するための幅広いエコシステムを提供しようとするだろう」と同氏は述べる。 「ほかのウェアラブルデバイスではまだこのようなサービスはあまり見られない」と同氏は言う。
Oura Frequently Asked Questions (FAQ)
When was Oura founded?
Oura was founded in 2013.
Where is Oura's headquarters?
Oura's headquarters is located at Elektroniikkatie 10, Oulu.
What is Oura's latest funding round?
Oura's latest funding round is Series D.
How much did Oura raise?
Oura raised a total of $444.63M.
Who are the investors of Oura?
Investors of Oura include Fidelity Investments, Dexcom Ventures, Siena Secondary Fund, Forerunner Ventures, MSD Capital and 39 more.
Who are Oura's competitors?
Competitors of Oura include Dozee, Circadian Health, NYX Technologies, Whoop, Ultrahuman and 7 more.
What products does Oura offer?
Oura's products include Oura Ring .
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Compare Oura to Competitors
Whoop produces wearable health technology within the fitness and health sectors. It offers a fitness tracker that monitors sleep, heart rate variability, resting heart rate, and physical strain. Whoop was formerly known as Bobo Analytics. It was founded in 2012 and is based in Boston, Massachusetts.
Withings develops connected health technology in the health and wellness sector. The company offers product range includes smart scales, hybrid smartwatches, blood pressure monitors, and sleep analysis tools, which provide users with health measurements and insights. Its products are targeted at individuals who wish to monitor their health at home. The company was founded in 2008 and is based in Issy-les-Moulineaux, France.
NYX Technologies serves as a neurotechnology company that focuses on sleep and wellness. The company offers a wearable headset designed for sleep quality using adaptive and science-backed methods. It primarily serves the health and wellness technology sector. It was founded in 2016 and is based in Haifa, Israel.
Dozee specializes in contactless remote patient monitoring within the healthcare sector, utilizing AI and ballistocardiography technology. The company offers monitoring of vital signs such as heart rate, respiratory rate, blood pressure, blood oxygen saturation, and skin temperature, as well as sleep quality assessment. Dozee provides healthcare professionals with alerts and health insights. It was founded in 2015 and is based in Bangalore, India.
Empatica is an affective computing company that specializes in medical quality sensing and human data analytics within the health monitoring and research sector. The company offers FDA-cleared wearable devices and a health monitoring platform that provides accurate, continuous health insights for researchers and clinicians, collected in real-world settings. Empatica's technology is utilized by pharmaceutical companies to monitor treatment impacts and develop novel digital biomarkers. Empatica was formerly known as Physiio International,Inc.. It was founded in 2011 and is based in Cambridge, Massachusetts.
Koneksa is a healthcare technology company that develops and implements digital biomarkers for clinical trials across various therapeutic areas. The company provides services for remote data collection using digital health technology and therapeutic expertise to offer data access through a cloud-based SaaS platform. Koneksa serves the pharmaceutical and biotechnology sectors, assisting in drug development and market strategy. It was founded in 2015 and is based in New York, New York.
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